The One Thing You Need To Do To Monetize Social Media

The One Thing You Need To Do To Monetize Social Media

There are alot of articles in the universe about how to increase likes on facebook, followers on twitter and instagram, scopers on periscope and so on.  And this is great information.  However, getting those likers, followers, and scopers to convert to paying customers is a whole different ballgame.  Statistics show that (on average) less than 2% of your social media followers will ever buy from you.  So while focusing on gaining a following in social media is good to just get your name out there, it is not enough to…

3 Time Management Tips for Those With No Time

3 Time Management Tips for Those With No Time

It is easy to get caught up with small tasks that eat away at your time daily.  To ensure you use the limited time you are provided in a day most efficiently, here are 3 tips that you can begin to incorporate immediately to add precious minutes and hours to your day. 1. Set project goals daily It is easy to overwhelm yourself and try to get as much done as possible on any given day.  To help you manage this impulse, set one or two BIG project goal per…

Managing Technology Within Your Business

Managing Technology Within Your Business

The speed that technology changes is fast.  Really, really fast.  Keeping up with the trends and tools that are available for business is a daunting task for any company, no matter the size.  Large companies dedicate entire departments to social media management and technology implementation and this is a luxury most small business owners only dream of. Did you know that most business owners have to navigate between 10 – 15 software solutions daily? Having different programs and websites that control everything from email management, calendars, event promotion, marketing and…

S.E.O….OoooooO

S.E.O….OoooooO

If I could put some sound on this blogpost, you would hear the guards of the castle of the Wicked Witch of the West chanting as they make their way into that scary castle.  You know that part of the Wizard of Oz where the Tinman, Lion and Scarecrow are preparing to enter the castle to save Dorothy before the sand runs out of the hour glass?  That chant.  For a family movie, that is a fairly dark and scary part.  But Dorothy and friends survive to get their wishes…

To Blog or Not to Blog…What is Blogging Anyway?

To Blog or Not to Blog…What is Blogging Anyway?

The advent of social media has opened up a new, free (in most cases) avenue to help individuals market their business.  Along with the social networking, the term blog (short for weblog) was created in 1997 and has since become a major advertising and, for a lucky few, a major revenue generating outlet.  Blogs allow individuals to publicize their thoughts and ideas or highlight their levels of expertise in a given area.  So should you use one in your business? There is no easy answer to this question, but here…

Accounting for Freelancers and Solopreneurs

Accounting for Freelancers and Solopreneurs

The dreaded “A” word!  Let’s face it, it is one of the hardest parts of being in business, but it is also the most important.  Keeping good accounting records is key to understanding if your business is making money, where it is making money and where more money should be invested.  With this in mind and with tax filing deadlines around the corner (see http://smallbizflo.blogspot.com/2015/11/tax-tips-for-small-business.html for tips on filing taxes), I wanted to provide 3 key things you can start doing today to make your accounting more manageable. 1. Store…